Professional Real Estate Photography – Is It Really Worth It?

When you only have 2 seconds to grab a buyers’ attention * You Only Have Two Seconds To Grab A Buyer’s Attention, Top Snap, 2017 , you want to create as much visual impact as possible, and with the average real estate photography package costing less than .001% of an average homes’ sale price * The average price of a house in Australia has risen to $656,800, Business Insider, 2017 you’d think it would be a no-brainer to hire a professional.

Yes, technology has come a long way and smartphones are amazing. But when it comes to selling such a valuable asset, having a polished marketing campaign is absolutely crucial.

Some agents still believe their smartphone pics are sufficient for a listing campaign, so we’ve conducted the below comparison to show the difference between smartphone and professional photos taken with wide-angle lenses and studio flashes. Photos were taken from the same spot and at the same distance.

beforeafter
formal lounge phone scaled elounge
dining phone scaleddining
master phone scaledbedroom
beforeafter

Ready to step-up your marketing? Contact your local Top Snap provider today.

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